Jamie Armstrong joined On To Victory in August of 2023, as Director of Development. Armstrong formerly served as Director of Foundation and Corporate Relations for Jacksonville State University. At JSU, Armstrong solicited major gifts to the university through stewardship of current donors and cultivation of new donors. She worked closely with the athletic department to increase donations and organize fundraising events. Prior to her time at JSU, Armstrong was Director of Professional Outreach for Gadsden Regional Medical Center, where she served as liaison to physicians in order to grow marketshare for the hospital.

Armstrong is a 2012 Auburn University graduate, where she received her B.A. in Public Relations. During her time at Auburn, Armstrong was a member of the Tigerettes/Tiger Hosts organization where she served as an ambassador and student recruiter for Auburn Athletics. She was also a student worker in the Auburn Athletics Department, where she assisted with football recruiting, football operations and athletic development through the Tigers Unlimited Foundation.

The Gadsden, Ala., native is married to Luke Armstrong. They have two Auburn-loving children -- Evan, 6, and Emma, 4.